Sarasota All Stars Logo

Our Mission

Our Mission

At Sarasota All Stars, we are committed to developing strong athletes and even stronger individuals.

Through structured coaching, safe training systems, and a supportive environment, we help athletes grow in skill, confidence, and character.

We strive to instill our core values in everything we do:

Faith. Family. Focus.
  • Faith builds character
  • Family creates connection
  • Focus drives success

More Than Cheer

At Sarasota All Stars, you’re not just joining a team—you’re becoming part of a movement, a family, and a legacy in the making. We don’t just train athletes—we shape futures. Our program is designed to go beyond the cheer mat, instilling lifelong lessons such as:

Every athlete who walks through our doors is developed not only as a competitor, but as a strong, resilient individual prepared for life beyond sports.

Robin Durfee – Founder, Sarasota All Stars

Robin Durfee - Founder of Sarasota All Stars

Sarasota All Stars was founded by Robin Durfee, who brings over 15 years of experience in cheerleading, tumbling, and stunting, including one year cheering at the collegiate level. Growing up in Orlando, Robin developed a deep love for the sport early on, building a strong foundation through years of dedication as both an athlete and teammate.

Now a Sarasota resident for the past 10 years, Robin has turned that lifelong passion into a purpose-driven program for young athletes in her community.

What began as a shared love of cheer with her daughter quickly evolved into a vision—creating a program where athletes are challenged to grow, supported like family, and encouraged to understand their impact both on and off the mat.

Robin has spent the past four years coaching recreational cheer, leading her teams to Nationals for three consecutive seasons. She also served as Cheer Director for two years at a local youth organization, where she helped build and guide a successful program.

Beyond the gym, Robin is a proud mom of four and is married to a Sarasota native, further deepening her connection to the local community. She also holds a Bachelor of Science in Nursing (BSN), bringing a unique level of care, discipline, and leadership into everything she does.

At Sarasota All Stars, Robin’s mission goes far beyond skills and routines—she is committed to developing confident athletes, strong teammates, and future leaders who are prepared for life beyond the sport.

Why Choose SAS

At Sarasota All Stars, every athlete matters—and every athlete has the opportunity to grow.